starting a restaurant is expensive and risky. You a couple of times on the programme for more than a thousand upset, because it is expensive and river start food truck, less expensive and risky least relatively, but it's not exactly a hundred. I started our steel, real costs and risks involved. So if you love to cook- and you have an idea- you'd like to try sewing in person to Hungary diners what could be even easier and more affordable, what might be a better first step. Welcome dishonest school money, Miss Cristel about enter the pop up kitchen when a soft drink sales rep start bringing cooked lunches to work. His coworkers fall in love with his boot, so much that he seasons the moment when he goes and talk was a chance on his own pop up kitchen were calling it a sales Rep seasons the day with bad spanish tacos

And yes, I will explain why it's called it bad spanish, talkers, how the details are coming up in its episode after the shot out to our sponsor particularly floor as a long time to discover his fashion in life. All he knew was that wasn't binding at his day job working in sales for large beverage companies. Still, he believed, exposed to be grateful for what you have. So he never complained. He was a husband and father, so other job wasn't fulfilling provided a place to live and put food on the table, but that didn't mean he couldn't explore possibilities and look for fun outside that data. Over the years, he's been a lot of time doing through various Hobbes and hustles the one that appeal to you

most was cooking. He loved it. How did you like eating best of all? He could indulge in his favorite activity up to three times a day, sometimes even for he put particular effort into his work. Lunches. Far from the standard sandwich, Billy often brought himself smoked. Brisket rips is key, Girls would salivate over the food and started asking him to bring an extra to share when she was happy to do he soon a regular, Gordon Ramsay at his workplace, their own celebrity chef, use those linked to this as an opportunity to try new flavors herbs and spices. He debut recipes and see what works and what didn't. After a while, he began to receive requests to prepare meals for parties and functions and, of course, those parties and functions paid him or the privilege. The real benefit, though, was that Billy felt his love for cooking bubbling over so much so that he decided to take a second job working in a local restaurant,

barbecue joint. He says now that working there was a great experience beyond morning more about cooking in preparing food. He was able to gain exposure to the restaurant industry. He realized you could do well by offering simple food while mate. He also saw at first hand the value of hard work, because success in the food business comes to those who hustle, as the months went by Billy, kept learning more until eventually he had the opportunity to impress is extended family in his own home. They ask him to make some tacos with a new talks, oppressive required. They were dazzled by the flavors and encourage him to have a red hot, go venturing out on his own and Billy didn't We go around the Bush then, and there he decided to start a taco side, hustle not to be clear. He didn't wanna, take the risk of opening a restaurant or building on a few truck billion vision that he would first offer a pop up. Taco store, the kind you might see out.

A bar a club late at night he could tries idea with minimal risk and expense, but of course, Edith permission to set up outside someone's business, so that was the next step. Luckily, Billy frequented a local berry and was friendly with staff. You convince them to let him set up his shop on the sidewalk by promising that every patron would be well fed. Yet they wanted to be on the first night. He didn't offer anything flashy. He kept a standard, mexican fare well made and tasty, and it worked first night Billy was swamped by customers by the time he got home was totally beat. I could do was crash on his bed ass out for the rest of the night. Although he was exhausted, the oven of interests have been warmed. Up, selling tacos would become an official psychic. So of course, he needed a day, After brainstorming, he landed on bad spanish tacos because, even though Billy Flores had mexican roots, his spanish language skills were terrible. Next, he spent eight hundred dollars on some cooking equipment which he set up in the back.

Far from then on multiple nights in mind. Billy would be outside the local borri, slinging, tacos, hungry beer drinkers. Loving every minute of it as word spread, and he in previous recipes. However, he realized he was doing too much. He was still working his day, job in sales part time at the restaurant in selling tacos at night. Something had to give he decided it was time to give up the main day job and make bad spanish tacos his full time. Guadeloupe, patient you heard that right is new Guadeloupe patient by then he was earning a solid one thousand dollars and much from the venture, not bad at all, for a psychic, but not we are not to live on with a family still. He was confident of dedicated his days to prepping and nights to cooking. He could increase that number many times over and he was right in it, but it took some time. It was hard to convince more breweries to let Billy talk over their sidewalk talk over their sidewalks,

yes, most of them like the idea of food tracks, but we're weary of a guy sighing tacos from the back of his car to convince them. He came up with a simple promise: has a pitch? Listen if you give me a corner of your tap rumour sidewalk in a few hours, every hungry person, and there is going to eat a quick meal that was made in person by someone who cares about them. Gradually he got more and more places on board. The bad spanish tacos pop up shop is kept growing, is now making more than enough to afford him and his family a humble but enjoyable lifestyle which he has totally comfortable with four now he enjoys that pop up life. A bigger operation, means a bigger kitchen, more money and thus more risk, while using sure, if you go down that path or not. For now he's happy seasoning the moment.

That spanish talkers is located in the Dallas Fort Worth Area, mainly breweries. As you heard up live in exile in Dallas, I can go and check them out, at least if there is a vegetarian version. Now I've got some advice here from Billy. I thought this was fine. I just want to pull it out for you. He says immersion is key. If you want to sell tacos, it needs to be your life, get to know the people who eat like you like what you like avoid people who don't get it. I think it's just a product, you better love. What makes you hungry or you're just chasing money, and just imagine immersing yourself in something it might not be tacos like personally, I like tacos, but they are my life. That's ok, though,

because you're out all these stories are more than a thousand story. So far you ve heard about all kinds of people are being immersed in all kinds of topics, sometimes things there are even much more courtier unusual or far out and talkers, and I really do believe that immersion in a narrow specialty being interested in something so interested that you're just willing to dive into more everything. There is about it, even if you think there's not a lot of other people out there who might care about it. So often that is key to sign of success. So often that is key to something that goes,

it becomes a much bigger business project. Charity cause you know whatever is now was reminded of that recently, when I was reading an article about like this up, we're gonna shown outside an article by Paul, Graham, whose an investor slash adviser, founder, etc. Yasser writes a lot of really that stuff, and he has this theory about Jesus. This is one of the under appreciated qualities of genius is, is exactly what I just mentioned, like this narrow focus in something that not a lot of other people understand, at least at the time they talked about bus ticket collectors as an example and there's a lot more in the articles. I like it up for those who are interested, but the main point as I think ask yourself. What do you want to immerse yourself in? What are you so interested in that you're like men? I wanna be the expert on pop up tacos in Dallas, Fort Worth Europe or collecting bus tickets or whatever it is for me for a long time. Those frequent flyer miles could have moved on from that of that, but I really dont know that road prolonged so a lot of options are possibilities there. I will leave you without today. Inspiration is gay, but inspiration with action is better. Today. Show notes,

many thanks to everything I mentioned. Are it's on a school tat, calm, slash one zero ate one episode, one thousand eighty one so much my friends, the new year's coming up soon we ve got episodes every single until then, you come back tomorrow. My name is critical about for silence. He, from the onward projects.