Hey, hey, what's up welcome? This is critical about four side, also school, so excited to kick off a new weak with you, your laughed your cry five star, Itunes, review port, nothing else, hopefully you'll, have fun and you'll, learn something that will help you create a new source of income. That is what side of the school is all about, and I often I you to think about your combination of skills and Hobbes. So all the thing You're good at and other things you like to do: what is the interaction between those things or maybe not between all those things. But what is an interaction between something that you're good at an something that you like to do? The reason I do that is because, when only think about one of those categories. You often end up frustrated or at a dead end, and today very features, a guy who's, an I t, specialist and ends up creating this very successful. Six figure. Hustle relates to hobby, which was beer rights. You ve got I skills and beer. Just really quick. Before going to the story,

was you and you only focused on that scale- you like? Ok, I'm good at. I t watch my side also be well. That can be anything it's superbly if you just start with that, how are you different from any one else with a resume or a linked in profile, doesn't really help? but on the other hand, if you just started with beer, you like what, beer. What should my side also be? That's also problematic, because when you think about the earliest, to us. We think about breweries and opening a logic worry, is no small thing. Was your missionary objective, you could only do it, but what about it? those who doesn't want open. A brewery like he's gonna, be some other opportunities right. That's what you think about skills and Hobbes together and today. Story leads to a six figure side hustle. That eventually becomes a full time career, but it was first started by an employee who full time and he only made the late to focus entirely on a site I sought after it had been up and running in producing a good income, so all kinds of stuff to talk about here in the story and more to come of course this week as well. That stories coming up in just a moment, support for this, podcast comes from progressive saving money,

and your car insurance is easy with progressive. It's an average savings of Seven hundred ninety six dollars for customers who switch and save in fact customers can qualify for an average of six discounts on their auto policy with progressive, including discounts, Jasper, putting a court online or owning multiple vehicles get your quote online, grass of dot com and see how much you could be saving national average annual conference. Him he's been you customer service who save a progressive and twenty nine. Discounts varying are not available in all states and situations. Red rector was working for Starbucks, but he wasn't a barrister who is an item specialist at their Seattle headquarters, Raven employed for almost a decade, though he loved the company, he had grown board of his position and departed the daily routine, consisted half of attending meetings and half of responding issues that arose he was able to spend time thinking about product enhancements and he began to crave something different. Three soon started singing

freelance work on the side, doing web development, improving skills and portfolio training, small websites for local companies and artists, with charging little to no money, that interesting web development. It started a few years earlier when he launched a family blog. He says from them when he figured out how to change the color of text using simple html. He was hooked and encourage this passion by taking additional certificate courses, around the same time. Gregg was also making a hobby out of finding new breweries and distilleries in the area as craft beers and whiskeys were a booming business in the Pacific. Northwest, since is too great interests, were craft beer and web developer, He mentioned them both when advertising his services through his personal portfolio website and unexpectedly. This led to a big break, a local and fast growing brewery was looking for a freelance developer to help with their website and the owner simply googled, something like Seattle, web developer and beer. Because of his description, Gregg came up as the first result. He was then able to lend them as a client. This

solidified his desire to build a business around providing web based services to the craft beer in spirits industry. He realised that this the rise of do it yourself, websites like square space. There were technical area that were beyond the reach of the average d I wire especially Alcohol industry, which has unique challenges and legal requirements, so Gregg figured he can tap into this niche. The officially established his sight, hustle, calling it imbibed digital and the first product he brood up was a huge success. He created was caught and age. Eight for that breweries website. You may have seen these online it's one of those prompts that asked. Are you twenty one before you can access the website? It turns out this step was difficult for many companies, so Gregg turn it into a subscription product where website owners can at age verification to their sites, with a single line of

It will get what they are now more than three thousand wineries distilleries breweries and bakeshops all around the world that use this age verify service, including global brands like Guinness and Bacardi. He also now offers a free, add, supported version resources, the ads himself to target specific customers and all the while. This was happen, Greg was still working for Starbucks, as well as helping to raise two young, kids and taking web classes. This many had to squeeze. Up to thirty hours a week for the business before work during lunch after work and on the weekends. That kind of practice is not sustainable for the long term, but Gregg had a plan, and two years ago he left Starbucks focus exclusively on imbibe last year. He crack six figures in this year is on track to make between a hundred and a hundred thirty thousand dollars from it. Gregg says he is, I have to go out of his way to provide each client with exceptional customer service, which often results in client sticking with him for the long term and so far has been running imbibed solo, but he's now looking to bring on additional funding and staff and putting his wife, Rachel who's, gonna jump and run the company social media and marketing.

And because Gregg likes a busy, he recently launched a second subscription called local sip allows breweries and wineries too easily create edit and display their tap or wireless online he's crossing his fingers were the same kind of success. He saw with age verify it works out. You're probably celebrate the same way. He did. We landed his very first client by ordering it fishes Pacific Northwest Microbe Room, awesome. I love that story, but Congrats Tagrag, and I want you to notice the progression in this story he's an ip worker who further developing his skills, you more and more about web development, leading chooses to focus in special, Yes, the specific idea to do something in the alcohol industry, which has noted these unique challenges, so he jumped into some quiet work any thinks we're just gonna be making websites

but then, along the way, he discover something you lines about that compliance requirement, that age gate thing. He sees that its dip. God for a lot of berries and wineries to figure out, so he creates the solution. So when you hear me solution, it makes sense, but would he have discovered this problem and a potential solution without the process? I think this is a great model for a lot of people be open to process, develop skills, don't be afraid to explore and see what happens When I also they did this while working at Starbucks, because the best time to explore is when you already feel relatively secure, like you might be disenchanted like he was, but you're, not desperate. So we had a good job that good job was bringing him paycheck hidden, have to worry about paying the rent or mortgage, but he did not choose to invest in himself and that's why Two years later, he was able to make six bigger income from the side hustle and quit his job anyway, great mom, I thought that was inspiring, but of course, my hope for years that you want be inspired. Inspiration is good, but inspiring combined with action is so much better today,

It's our online at sight of school dot com, slash two to six more is on the way. I'm critical about precise Osborne.