What do you think of when you hear the praise cereal entrepreneurs from me? I always picture someone eating cereal, like no thrilled with the sea there, like a business owner some kind, but they make runner operation while you'd curios all day. Maybe that's for me. The other thing I think a lot of us tend to think about when we hear such a lofty phrase- zero onscreen.

We think about people like Elon, Musk or Steve jobs, or Richard Branson or whoever it is, and the thing is someone who starts multiple projects has a certain personality, and this is something that you can cultivating yourself, even if you weren't point with it, even if you're not a billionaire, even if, like almost all of us, we're not gonna, start a car company and go to outer space or do anything like that. There really is a personality type of people who start cumulative successive projects, and this is something, as I said, that you can develop and cultivating yourself. So often we hear examples of this of how one project leads to another etc. Today, story begins with someone in elementary school. He goes on to become a high school bootlegger, and then one project leads to another.

He's. An electrician apprentice like on track becoming an electrician working in Vancouver Canada and honest eyes. He overseas a music rehearsal space. So I'll tell you about how he did it. I tell you what he learned along the way, and you might want to think about how you can cultivate this kind of habit in yourself, ass, a surly opening a music rehearsal space or become an electrician, but this habit of noticing things in taking action on them. Doing opportunities to encourage you in that in some way every day my name is critical about this essential school. Here's a message on behalf of our sponsor, really appreciate them: keeping the lights on and then I'll tell you about this high school bootlegger who grows up

Projecting peppers. His love of entrepreneurship started at an early age short of cash, wanting a ticket to an upcoming w w e wrestling event. This elementary school students was undeterred. He printed insult a dozen tee shirts that read this sucks. I'd rather be skateboarding insult those tee shirts to Prince at a school wrestling ticket secured his next venture was, admittedly illegal, but no less entrepreneurial. You see in high school Jacob learned how to prove his own beer, and rather than just chert with his friends, he promptly sold it at escape arc out of the back of his family. Many then the business was immediately profitable, surprise and he doubled his money with each batch. Also, not surprisingly, the venture was short lived as soon the police showed up at his house to discuss reports of a kid bootlegger selling beer out of a van. Fortunately, he avoided further trouble with the law and shortly after graduation,

Jacob, jumped on a plane to Costa Rica for his next adventure. He was soon offered a job at the hostile where he was staying, so naturally he just missed his flight home. Soon he put his entrepreneur cat back on and opened his own information centre with bicycles, scooters and dirt bike. Barrette he hired to employees and life was good, but after his short vacation turn into roughly seventy years Jacob twenty five years old decided. It was time to make moves to secure his future. So we gave up his life, is a semi retired beach bomb and headed back to Vancouver Canada and its invent cover world pickup. Drawing back home check, it became an apprentice. Electrician was also playing drums and local music. Seeing here is after hours activity, he noticed something. Many of the local rehearsal spaces, were poorly maintained, difficult to work with and expensive. He rented a permanent rehearsal space that his band shared with another band. That place wasn't much better, at least at first, when the second

and unexpectedly moved out the landlord promised to get a new one in there as soon as possible, but Jacob wasn't worried. Instead, he saw an opportunity and told the landlord that he pay the full rent. That's how the idea for red brick, music studios came about jacket was up front with a landlord telling him he intended to make a profit, which was fine, because the landlord was just happy to have a reliable long term. Tenet without deal done Jacob decide to invest a bit of money about twenty five hundred dollars. Hence my spare time into renovating and equipping the space with good quality. Here you focused on minor innovations like painting, furnishing an acoustic treatments.

He was able to do all the work himself just needed to buy those materials and most the start up. Money was invested in that high quality, fully functioning music equipment. That musicians are happy two years he believes they shouldn't have to have a platinum, album or a million dollar budget to have a comfortable, clean place to rehearse studio open for business. A month later, with the renovation complete, Jacob was just as intentional and setting up operations here that he wanted it to be a low maintenance, passive income dream, and he also wanted to create a community. He would achieve both objectives through his pricing and the way he runs. The studio after researching prices of competition Jacob decide to offer his studios about half of what that competition chart. He went even further by removing any time restrictions on most studios, charged by the hour, Jacob Prince his studio in time blocks. For example, a ban will pay. And on the first of each month for every Monday night from six p m onwards. Not surprisingly, the bans love this because

If someone in the band is running late, it doesn't matter because they have the whole night.

Accordingly, the environment is also less stressful and at a more commercial studio where the experience can be rushed and expensive because they are strictly start in times, especially when there's another ban waiting at the door. These key differences have led to a loyal and consistent client base with very little turnover in the studio was cashflow positive. In the first month, then, a larger space in Jacobs wielding became available, any move their adding a second larger studio in the process. Today, red brick earns about a thousand dollars a month profit and only requires about an hour per week of Jacobs time to manage and maintain which is, of course, music to his ears. He says: he's most proud of the community of like minded individuals, he's created and grateful to be able to give them a place to rehearse in place. They can not only afford to pay for, but also that they feel fortunate to be part of after completing his electricians apprenticeship. Jacob plants to open his own electrical company is also currently looking to expand to an additional studio location in the Vancouver area. That is.

This autumn, ate it and passive. As the first for him, this will mean work weeks will become shorter and his vacation will become longer time that will come in handy with the recent purchase of land. He made a town in Costa Rica and, of course, he's putting to start a business there. All right. Well, I love the story. Kind of reminds me of myself in some ways I never was a high school bootleggers, didn't sell, T shirts, you know what elementary school, but I would have done both of those things that shirk. I just didn't happen to it to spot the opportunity What didn't have also didn't have up family minivan, in which I could sell that beer from the back. They go that I didn't actually you that, because I wasn't in Canada, I was in the states and would have actually probably going to jail instead of just having a police laugh about it anyway.

I said people aren't born this way. They can learn to spot opportunities. They can learn to take action on them. They can learn to think differently if you have a traditional job, just begin to develop this entrepreneurial personality. One of the things I wrote about in a book called born for this is that everyone can learn to think like an to procure everyone can warranted to think entrepreneur early in your day, job. In fact, you can learn to spot moneymaking opportunities on the side and hope they threw listening to this protest and and through the actions that you take you'll, be able to move forward in doing something about this and maybe achieving a passive income stream of your own. This is a thousand dollar month: income stream, He has to work one hour week for public can't live off of a thousand dollars a week, but these starting other projects and he's learning through this one. It's gonna take him on to something else to the company he's gonna start in Vancouver to the thing he's doing in Costa Rica, whatever he does next again. This is a skill and personality that you can develop yourself. So think about that. That's my encouragement for you. Today show notes

It's also score that calm, slash, nine five, seven that is represented and nine hundred and fifty seven be sure you subscribed much more, is coming up and thank you so much were listening. Your rockstar money, Miss Cristel about this is side us. From the onward project.