Support for this podcast comes from Goldman Sachs companies in the top portal, for ethnic diversity are thirty, three percent more likely to have industry leading profitability, and those in the top portal for gender diversity are twenty one percent more likely to perform. This data was the catalyst behind launch with she s a five hundred million dollar investment strategy that continues to focus on increasing access to capital for women. Black Lahti, necks and other diverse entrepreneurs learn more at GS, DOT, com, slash launch with she s I had our what's up. This is critical about when I welcome you to something special. We are continuing with extended cuts. This is a long form episode focused on a specific topic, so a bit different the daily episode, which of course, we still have today, because it is a day. Those come out seven days a week

but in this extended episode, I want to talk to you about something very practical, all about how to start a service business in less than a week. That is correct a week and I'm an issue, a challenge to some of our listeners. You haven't stepped forward yet because I know people in lots of different places in life, seasons, etc. We have set and sugar robustness your charging ahead with their projects and other. People who already have a site. I saw a lesson for different ideas or for other examples. We also have some people just aren't ready to do this. Yet not have enough time might be focusing on. Also life. But there's kind of storing this out that kind of soaking this in and at some point there are no apply. It applies to all its totally called bite is another group of our lesters who are on offence for no good reason. Okay, so if the shoe fits it, that's not you no problem, but if that is you and you like another something I need to do, but I don't quite know what it is one. If I could Are you how to pick a topic that you have knowledge in or a skill you already have and then help you extract auspices,

idea from that topic: turnout idea into an offer and finally published that offer for a chance to get paid. Well, that's gonna talk about today. So how does that sound to you now? Listen if your new also because it's been thirty episode since our last one, each month or so have one of these special episodes, diving into particular topic, as requested by you, or, if not you personally other listeners and I know a lot of us asking about starting different service businesses based on many other stories that we ve told based on what other people are yeah. Maybe some of the experiences that I've shared outnumber people inside of civil society are starting various service businesses, so a jump into that shortly, but just to let you know, if you're interested in listening to any of the previous extended cuts on them are free and you can find links at sight of school dot com. Slash extended. You can learn about how to get a book you can go behind the scenes of a million dollar. Etsy shop pick up a somewhat marketing plan, or build. A website and ninety minutes get some lessons in part, getting just all kinds of stuff into extended cuts which again are all free and you can get them etc. So scored outcome, Slash extended.

Suffer today when a jump into that? How to start a service business in less than a week right after this quick message from our sponsor and by the way, just a sad, don't talk about the sponsors alive, but I really appreciate them. They allow me in our production team, to bring this content to you and everything else that we do on satisfy school, a completely free. So I appreciate them. If you here and offer through one of the ads that might be good for you, then don't hesitate to give it try and be sure to use the status of school offer a promo code? If there s one? Ok, that's that statement and will jump right. It support for this Pont cast comes from progressive, Saving money on your car insurance is easy, with progressive. It's an average savings of seven hundred ninety six dollars for customers who switch and save. In fact, customers can qualify for an average of six discounts on their auto policy with Prague,

save including discounts just for starting a quota, mine or owning multiple vehicles, get your quote online at progressive dot com and see how much you could be saving national average annual car insurance savings by new customer surveyed who saved with progressive in twenty nineteen discounts very and are not available in all states and situations, ok, how to start a service business in less than a week, while our main it's about where to begin with, is that everyone is an expert on something you may have heard me say that before it completely true, there is no such thing as a consulting degree nobody comes along and says: ok, like you are now anointed with the ability to help people and get paid for it. This is something have to figure out for yourself and, if you're listening to this episode, if you subscribe to, will score than you already kind of raise your hand and said yes, I want to figure that out I want to. I myself so good for you. You ready made the right first step and just to be clear on something like when I say that

consulting degree like I'm not talking about highly specialised or professional fields like I realize you can't just go out there say on I'm a massage therapist like. Obviously there is extensive training for that. You can't say: you're a certified financial planner, as I say this like famously Lastly, I had this example once many years ago of compiling stories for the hundred our start up and I actually had somebody right and to say they are a self taught dentist couldn't tell- I forgot- There are serious not, but they really seem to be serious, so just to be clear encouraging and want to be a sock, taught dentist or declaim- claim something that you're? Not that's, not we're talking about our extreme examples. Okay, what we're talking about a successful service provider, it simply someone who has learned to craft or knowledge into a marketable offer, and I give you some examples as we go along, but you're fired the most important step. Besides subscribing to cite a school. Tell your friends about giving us a five star review. The step is to identify Something you can offer that other people will value so much that they will gladly exchange money, for it does

evaluate it say all s gonna help me, of course, I'm willing to part with whenever this fee is so to do that. To get a nice place, you really need to a choose something specific and be achieved, something marketable. Ok, let's break that down a bit specificity and market ability, beginning with selecting the right topic, you select the right topic, you can make a lot of other mistakes, because the topic really goes a long way. When I say the right topic when I say the specific or the marketable topic. What am I talking about well to make it really some I'm talking about anything that will make a measurable and immediate positive difference in someone's life. I Some examples as we go along what? If you can help a job seekers, Yet their resume in front of ten hr directors for major tech companies. As long as you can Emily claim to do that? There are a lot of people out there who would pay for that service in a specific, valuable and marketable. What about you find a most ideal apartment and get the best least when you're moving to a new city, again, really specific clear.

You have no doubt who that offers for, if you can legitimately Philip promise. You ve absolutely got potential for a real site. Also, I so what about any that will help people of white pain when I say pay when anything, that's discomforting or undesirable? We are all happy strange money or other resources in exchange for lessening our pain, I, so what about helping people get out of parking tickets what about helping them, not stand in line for a long time at the bank, the DMZ. I do know that restoring to new funds coming out whatever it is, what about running some other kind of Erin for them all lined even something as simple as housekeeping down, not encouraging I've to go out there and become a house cleaner. That can we find a start with, but I want you to I want to go beyond things like that. Still, though, my point is like he wants to claim their own house, its painful. We gotta do it. I was somebody can come and handle at great. That's worth a certain amount of money to me terrible what something that provides a short cut or how to get thing for less, like helping college students graduate faster

I remember when I was in grad school. I learned that I could have certain courses exempted if I took test for them and for whatever doesn't it seem nobody also my cohort nobody else going through this programme figure that out, so all of them had to take these products states essentially- or I guess there more mandatory courses that income before the programme came during the programme, but I found a way to get completely exempted from to them and those weaknesses that met I too weak for an entire semester. Obviously, lots of homework and essays in research, project involve or one of them, so many many many hours that I saved, because I got to figure out the shortcut essentially. So that's is one example. If you can help people do something like that and again, very valuable, specific and marketable Let's take another example: what about mug shot removal from online search engines? There are a number companies and option services that do this. If you ve ever been arrest, then you're Buckshot is public information. It come up on the first page of Google and for obvious reasons, people don't want that to happen, so it's kind of ridiculous. At least I think that even if you're found innocent, you know this much. I kind of lives on in follows you for the rest, your like, potentially

I suppose it's also natural that services have come aligned to help people that problem and by the way there actually some disreputable service. Is that essentially centrally were published people's mugshots and then charge them to have them removed, suggested I'm not recommending that either. I think it's a pretty awful thing, but if you think about the qualities of the characteristics of what make for a good service based business that you could start in a pretty quick period time, you can understand it fits those characteristics right. It's marketable at specific at something people have this path point over so as usual, giving these different examples to seek kind of get an idea of the kind of approach you should use when thinking about ok. What is my service business in a week talk about offers yet, but before I realized, when a focus on this whole thing about topics. Because, honestly, as I said, if you get the right topic, you can make a lot of other mistakes and still be totally fine. So the last one. When a make is to avoid generic concepts a lot of people when they start their first service business, it's really generic there. Hey, I'm starting a business, I'm like crate. What you want to do. I want to be a life coach. You know what the thing is most like coach.

And of supporting other life coaches, and then they charge people to become life catches. That is the reality. I mean to insult anybody who is doing that, I think most of them. From a good motivation. They want to help other people their lives and the intentional and make wise choices and so on, but I think I'm gonna be position a much better job of that if they can get more specific about what they're trying to actually do. Kind of like wanting to be a motivational speaker. I felt an incredibly blanda generic concept. If you to learn to get paid for speaking. There is a path that that can be a viable site, us all, but again, you're probably be more successful, few truly focus on outcomes get more specific about. What is your actually trying to accomplish so avoid generic concept? and let me just give you one more example. This is from episode three forty six of the show about it. Yes, I'll teacher who become. The travel plans on the side and sends clients on surprise. Ok, sir Agent is a lot like life, culture, motivational, speaker, tonnage and Eric. You can't be all things to all people. You know to be successful, doing at least most people want, but this person's I is really specific and, as I think I have the episodes

for everyone, a lot of people would not want to surprise vacation. If you, a plan, your own trap, and you wouldn't want to hire this person but issue finding their lots, people who like to travel but think it over well with the planning they dont know where to go. They dont know how to kind of set things up in advance. They dont know what to do if something goes wrong, and so she provides the service for them. And she sending people all over the world on different traps in it's going really well so choose a topic that a specific, marketable and valuable I now, let's talk about creating your offer. Ok, let's say you ve got your topic. This is where a lot people start by the way, and that doesn't help okay. So without it for you don't have a business, you don't have a way to get pay. You don't really have anything. You just good idea and ideas are rarely valuable. Honour on a case here offers composed of exactly what proposed to provide in return for a certain amount of money? I read about this in the sight of support by the way, but short version here is an offer you you can, to say, like I'm, a diet coach, if you ll die coach, if you wanna help people in Peru

lives through better nutrition. What you need to say something like I've got a twenty one day plan. It's gonna help you lose ten pounds in a healthy way, with changing what you eat this programming, two sessions with me in a check in thirty days later, to make sure you stay on track. It cost foreigner dollars, click here to sign up by the way. Who knows it, possible to have a twenty one day: diet where you don't change what you need to lose ten pounds and a healthy way, but that's not the point. The point is that an offer really clear, really specific here's another one. I going back to his car of people who are in pain, imagine you drop your computer or otherwise, like you lose all the data on your computer, you can access it. Computers totally crashed what that happens, and you are in pain. Okay, so let's say you know how to fix that repeat boilers. You ve had a good success rate of fixing that, before your offer is hated. You drop your computer and lose all your data I'll get it back for you and twenty hours and ninety nine dollars or you don't pay, because they have a specific, were you pay me. Ninety nine dollars a minute, get your data back for you and if it doesn't work

and actually provide you more assurance here, because if it doesn't work and you won't pay- as I was running, some notes for this extended episode was thinking of a friend I named Nazareth, Murphy and Australia and NASA the example of someone who is really intentional and specific about how she wants to help people improve their lives and she does coaching sessions and at some point Have you been doing this for a while. She tried an experiment where she offer these a fifteen minute clarity sessions and they aren't cheap. I think across, like a hundred or something you sign up for a fifteen minute clarity session and she said what he did this. It was an experiment, but more people were attracted to the fifteen minute clarity session then were attracted to the hour long session. There was something about its specificity. There was something about a cabinet pay, this money and, in a short period of time you to help me get clear my goals, tensions, my values. What comes next, in whatever it is, I don't exactly how it works, but fifteen minute clarity sessions. So again got your topic. Now you got your offer. Let's say you got your topic and your offer. What do you do? Next support for those podcast come from C w

an Cisco modern modernization today has the products you need to modernize your workplace like wifi, booster crystals, but there Physical powers enhance connectivity and spiritually awaken your internet. Things at city w we get crystals what modernize your net unique system, countless access points that are why by six compatible and can help you improve reliability, increase capacity and reduce latency, Cisco energy orchestration by seedy dummy people who get find out more is needed. Dot com. Slashes go What you need to and market your offer a creative workflow, for your offer. I us when I wrote about a lot in the side of a book, is essentially just a series of steps. It's like! Ok, if I'm doing that diet, coaching or I'm doing a fifteen minute clarity session. What are all the steps I need to take in order to provide that someone do I need it signed up for an online counters that people can book sessions twenty to have my paper

count like somewhere, so I can get paid. What else do I need to do like? What are other steps may write? Those dynamic should have a clear workflow and then once you ve got that, then you need to basically pulled out to the world and we talk marketing in different ways on the show to the stories. There's a simple marketing plan: you can get from a previous exceeded cut. I believe it was number four and twenty seventeen, but again you can access it whatever it is. It's out of school dotcom, Slash extended. So if you're stuck it- point listen to that. But regardless here a few things, you should do right away. Okay, and none of these things anything at all right. You should set up a facebook page. You should look for Facebook groups that might be interested in this offer have some connection to the topic that Europe you might wanna consider testing a facebook, add ok, which you know technically costs ten dollars. Let's say you should have been more than ten hours when your first doing Facebook adds just you wanna, do an experiment and see what happens. You should identify three specific keywords associated with your top.

In your offer, you might want to create a one page, really simple website again extend it cut them are three, is all about how to build a website and ninety minutes in all these things, by the way, just to be clear to us to make a disclaimer before I get, complaints are not safe have the best website in the world in ninety minutes and saying your service this is gonna, make a hundred thousand dollars in a week, but can you a simple website and ninety minutes. Yes, absolutely can you have a service business of some kind, up and running within a week. Of course, I talk about them all the time on a show when I'm about traveling and doing event, people talk to me and tell me stories of what they've done and I get emails. Everyday people who join Us- so yes of course, it's possible and I wanted to be possible for you. I would also want to emphasise that the commission paper briefly whether its pay pal, stripe or some other payment solution, chopper FI, Comer, others, all kinds of others in your process for doing this make sure it's really easy to get hired for your service unless have a really good reason to not take payment online and immediately. There should be a super clear pay them

hoddan or whatever it is? It just says: click here to pay sign up register now make a commitment, whatever this you dont want people to run until logistical problems. Given you money which happens all the time. I continue to be surprised. I once had the six will have somebody that I hired to do a service that he was really simple design job cost a couple hundred dollars, and I had to follow up with his person, maybe five times by email to send the money I was the one buying and I want to pay for the service, but they made it really difficult for me to do so. So don't do that It really easy for people to give you money, because I want a wind down here. Two things together, we ve gone from vision, which is like yours. The vision start a service based business in less than a week to choosing the right topic, which is critical, then creating a specific offer for your topic. Also critical, designing a simple workflow for it you know exactly what needs to be done and in publishing and marketing your offer again is much more that you could do. But if you do these things, you will in fact have a service based business in less than a week. Okay, so here's a checklist for you quickly checklist and will include this in the notes as well. So ask yourself

questions. I think I've got slits, ie, six or seven of them. What's like sex so questionable Do you have a clear offer number two: do you just your offer in simple terms, preferably in one sentence would say two senses MAX number three. You have clear market or I customer in an hour, important, you have an idea of how to reach that person or those people right, because it's not just about knowing who that customer might be its knowing how to find them the number five you know exactly what you'll do in terms of your work. So when someone signs up like let's say you have a service based business, somebody comes, have you a hundred dollars to my offer, whatever you're saying, do you know what to do next? If not that's where the right kind of workfolk and help and last but not least as mentioned, do you have an easy obvious way to get paid? Ok ones, We have a clear offer, can describe your offer in simple terms to have a clear market Are your customer. You know how to reach that person or those people. You know it What you'll do when someone signs up- and you have easy obvious way to get paid. That's your plan!

we can all for you, it's out of school dotcom extended, makes you have a number of you. Inside of society, who are doing this to various degrees. If you're, not our society in Europe, to join up. Let me now I'd like to get your programme, but I fully recognise you don't actually need program or anything else, you're the one the work of your anything. You like this plan. Let me know you think. Let me know if that works, for you, Just tell me what you're doing it will feature a number of listeners stories on the shelf. Reach me or our team by running to podcast at sight of some good outcome, or you can write in from Tattersall schools, dot com, the website, you like when I'm excited to see what some people come up with. Remember I may show for you, I'm cheering you. I hope. You'll do one thing: it s you closer to having more freedom, more options to do. What's important EU you to be able to make their own choices, and that's it what the right kind of cider something do. So if you ve been out there, you have, it forget. Maybe here is a little knowledge to say, try this and see what happens takes us all I'll be back tomorrow, because you know I'm here every day.

Iraq's hour, and I appreciate you, my name is critical about four sided for school.