Here listening to the gold digger bad guest episode number. Ninety two today. You guys, I am hanging out with a woman I am shocked. I get to hang out with her name is Amy quarter field. You might have heard of her from her incredible podcast online marketing made easy. Amy is v woman that got me onto pod casting. I started listening to her all the time and she has inspired me in so many ways over the years she has been somebody that I look too for inspiration, and now I'm just so thankful. I can call her a friend today, amy- and I are talking all about lie

if streaming facebook alive and how it can impact your business, how to create a strategy around it and how we manage our facebook groups for our students. This episode is filled with so much tangible information. I can not wait to see how you put it to work in your business today. So without further ado, let me introduce you to my business idle you're listening to the gold digger part cast with Jenna cutter the life workshop style business podcast for creative girl bosses. You can train from the experts how they dig in, do the work and tackle your goals along the way. Here's your health photographer educator artist and makin she's lover, Jenna Cultures, guess I know you you, You know something I know about you, you're, not a huge fan of Spain. There's an add on your favorite shows you how I hate. That

little band escape skip through them so that you can get to the point of the episode and trust me friend I get it That's why I'm doings and being a little outlandish, and I am dropping all of our sponsors for the gold digger podcast Commie radical. Call me crazy, but I set out to make a show that was filled with free education, that our industries were lacking, and I am jumping back into alignment with our vision they show, is brought to you by our totally free guide, which is five easy ways to grow your email list. You can grab it for free at you'd W Doug J K, email list, Dotcom, that's right! A guy! That's gonna! Get you started help you! understand why email this matter and tea- due to know exactly what to send my big, this business regret is not starting. An email is sooner so this episode is dedicated to not letting you make the same mistake head to double W w dot J K, email is dot com and get growing

that list of yours today. Now What do you say? Let's happened today show here we go a gold diggers, it is in a greater and you guys I'm having the best day today because I get to hang out with Amy Porter feels ok she's, going totally giggle. When I talk about her sisters, don't listen, you're laughing in the background, because Amy was the woman that made me start listening to podcast in. I don't even remember how I stumbled upon her, but I have and way too many hours of Aimee Amy comes with me when I'm in the shower, when I'm on the treadmill, when I'm walking the dogs and since we now move to a town where I dont really drive anywhere during the week, I go on walk so the, and so she has been such an inspiration. I have taken multiple courses of hers and put what she teaches into action, and it is just such a cool moment to see our friends,

Buzz started and I'm just so thrilled to have you on the show. So welcome Amy about big you so much. I wish I was with you in real life, maybe not the shower thing, but the other staff really define bill. You wonder like where people listen to your pod gotta go funding! and are you hear about a year like while I've been all around the world today, all around the world I just wish. I could get the benefits of everyone on the treadmill Lizzie like I get those benefits, would be amazing. Oh my gosh, so You see you are this amazing marketing guru I want, for you too kind is share your story, because your story is something that I was just in Spain Me and reminds me about how we all start somewhere and how we can pivot multiple times. In our careers and a really The fires is up so tell us a little bit about who a neutral about who a new porter fields is: ok, so

I actually started my marketing career with Harley Davidson motorcycles and I often joe no time so glad you didn't exactly like. I say this to my each and every one of us all. I knew about Tony, but not this going sorry started with the Harley Davidson motorcycles. My dad was a big biker guy and I loved motorcycles. I didn't have my own, but I like to ride with my dad, and so I went to Colleagues, as you see Santa Barbara, and there was a dealership- a really big one Inventory- California, which was near there, so I applied for the job I got it. I was really young at the time and I said, Doing the marketing events in marketing promos for a dealerships wasn't like the big corporate and I loved it, and it was during their hundredth anniversary. So there was a lot going on, and so I later you got my marketing chops from a company where they breed fanatics. I mean there tat too

in the logo on their arms. So they know how to create a tribe and they know how to get people really really excited, and so I learned so much from that experience and They ended up adding another dealerships. I got really do so my around promotions and specific ride so experiences that we got to create for people, so I absolutely loved it However, around that time I had a really bad break up with this. Boy that I was just madly in love with and we broke up and I couldn't sleep at night. So I lay on my car to my little apartment, inventory, California and I would watch informer. Shells in the middle of the night and guess who would pop up all the time but Tony Robbins. And so he, beyond the tv every single day and I'd, listen and I'd be like who is this guy is not real, have met. I've listened more and more in think who is

this guy in this stuff is amazing, and after a few weeks away, to the library got some tony Robins tapes like bats cassette tape like serious stuff, and I started to listen to his content and loved did so in this is kind of how I work. If I really like something that I want more of it, I want to dive in so I bought one of his online training programmes. Then I went to one of his events and I thought this tony guy is changing my life, like really things started to turn around for me, and so I decided I need to work for him and he was seeing the ego, California, which was very far from where I was at the time I mean I'm a California girl, so don't go very far, but it was ours in hours away, but I applied for the job and they offer

do me, a job at Tony Robins for thirty thousand dollars and at early I think I was making probably sixty when I left, and I thought I can't take that big step back like I wasn't ready to do that. So I said no and then they came back because I kind of held my ground and I got lucky because they offered me this job that was a lot more money and I got to manage his creative department, so the people that were going on the road with Tony working on his content behind the scenes backstage working on his content for digital products. I got to work on all of that and it was amazing and I started to travel more with him. So I got a travel the world, Fiji and Philippines in Australia and work on this content and watch. Tony do his thing from stage: so. It was an amazing experience to say the least, and I often say I was therefore over six years. I say that you know much of my entrepreneurial

Skill and knowledge came from learning the lessons that Tony taught me so so much of what I do now is rooted in what I learned from him, but I had this moment at Tony Robins to get me to where I am today and he was just getting into the online launching space and He had a meeting with all these internet marketers, so at our office in San Diego, he brought in Frank, Kern, Jeff Walker, Evan Pagan. And so many more all men to this table. I was asked to take notes. HU. I literally how humbling I was asked to come into the meeting was even invite into the main table. I sat at aside table in this conference. I now and I took notes and Tony went around said guys tell me about your businesses that use very curious about what they were doing and so they all went around and they talked about their freedom and their creativity and what they were created.

In how they were calling the shots? They were their own boss. They talked about the vacations they take and the time they have off, like they talked lifestyle more so than business in my ears pricked up and make what are they talking about? I didn't do it. I have to be what whatever they are doing. I need to be that I had no idea, what's going on, but after that medium. Started to learn more and more frank current. If you guys know who he is he's a big internet marketer like Grandaddy, if not that old but like the guy, is incredibly skilful and his marketing in these talks. So many of us, so he actually came into the business, ended some consulting. So I got to see what he was doing work with him. I asked to be moved to the marketing department, so I could be in the launches, so I got in the trenches of online marketing and realized. I've got to do this.

Even more so said. That's when I got the entrepreneurial bag and eventually I asked to go part time, so I could start doing social media outside of the Robins Organisation, because I got to dabble with social media in terms of Tony's, Facebook, page and Tony started. On Twitter and I started to learn more and more so. I started to dabble outside of robins and then find they got to the point that I'm like I'm going for it, and I often say I just took the leap and I started my own social media consulting business, and that was my first gonna jump into this world. Isn't that crazy? How many years ago, That said that it was in two thousand in eighty thousand nine Progresso yeah. Isn't that wild omega have you ever like looked back and then like? I should have stayed cause. I highly doubt that never

a million years wild, isn't it wild? How like how much we calculate the actual leap about once you jump you're like oh, my gosh widened wait. So long ass, I mean First two years I would say to my husband hobby: oh my gosh would if this doesn't work and I have to go back to corporate. So I had many fears like that. But I never thought I wish. I stayed there because it was a lot more secure. I never ever thought that, but you're right taking that leap, I almost that I was making the worst decision of my life right here like this is either the best or viewers. But I also think to a lot of people. I was ask me like. When is the right time to leave, and when you say like if I fail like what does failure actually look like and it does, it just looks like going back under the job market and I dont think anyone would ever fault somebody for being like hey. I have this idea

try to my own. It didn't work out in knowing back. You know, like that's, not failure, that's just a pivot. It's part of the experience I a hundred per cent, agree. So what are you doing nowadays share kind of what year business looks like is again, it's kind of transform. Especially over the last may be two years or so. Yes, so things have definitely changed so for the first two years, I left robins. I was consulting for social media and I hated it. I literally created a business. I hated I'm not really good working one on wine in consulting capacity, I often tease instead of having one big boss literally Tony, is a huge guy. Instead of having one big boss, I had all these little many bosses boss me around telling me what to do. I had no boundaries so that consulting social media business was not perfect for me, and so then I decided I am going to create online training for

rams? That's what I altered mentally wanted to do. I learned a lot about digital programmes when I was a robins, and so I thought I want to teach, I went to create programmes and so after two years I finally got things together enough that I could stop consulting and sell my online training programmes. So today Literally the only money I make is I sell my online training programmes. I have three, and then I promote some other programmes in products of some of my partner. Slash, affiliate deals that I have, but that's the only money that's coming in. And so I am proud of that, because I know where my strains are not very good at the consulting thing, but I am good at this other things. I feel like you and I are like the same person. A lot has when I started teaching courses. I had like a ton of one on one components and I felt like- all of a sudden. My days were like eight hours of talking on the phone, which rate before we started were both like. I hate talking on the phone like. Why did

do that myself in so it's really cool. I feel as you maturing your business, you, Sir, to figure out like this fight There's me up and like this drains me and like how can I get more of the being fired up stuff is so true, etc. You ve got to listen to you, those voices in your head that are saying. Why are you doing this you gotta, be doing. I will let you when you have lands and somebody candles and you're like thank God. I don't have it because I have always goes ok. So I want to talk a little bit about video and I know that you ve talked about this on your show and I've listened to it and it still has not worked me over the head and said Jennings, you need to get on live more and I figured who better to ask then the woman who has admitted to hating live streaming. Just as much as I do. You talk to me a little.

About Facebook live how it's in your business kind of the fears around it and what you're working on ok. So what I'll tell you it's every I do about three hours of Facebook LIVE video. However, not many b, We all know that, because I do a lot of lively. Inside of my facebook groups, but I also think it's important that we're doing live video on our Facebook page, jeez, which all do more and more as we get into the next season, but in general. I think it so incredibly important, but as genocide, I don't necessarily love it, and this is, first time, I'm going to admit it outside of like talking to my friends. Is that I don't love it, because I'm self conscious of the way I look in so am I we in particular so I'll, get on a video and then all see myself and be like what's no, this is not what keen. I do not like that, but then, at the same time

these neighbouring that up now names makes me nervous even to say it out loud. Is that one engender actually reminded me of this that most people or in their own heads in their worried about their own thing. Southern I'd, even thinking about stuff like that in the second thing, is no matter, if I'm self, conscious with how I come across some video, there is oh way that I can ignore it, because right now, social media interest. All my marketing in general, there is nothing more powerful then showing up in real time and connecting with your audience. I just don't think, there's anything else you can do that will make that kind of impact, and for me I had to ask myself: okay, so you're going to be self conscious about how you look on video, Oh, are you going to say my audience matters more? What I'm doing here matters more than all of that, I'm in a show up anyway, so every single week I just show up anyway, you know it's funny. I think you look beautiful when you

lie well, I think I hear you and I were at every day. I have never once truthfully. I've never once thought twice about, and it is so funding has whenever I do Facebook live is pursuing. You can see your face back at you. You know you like kind of like move in your chair, a little bit you like. Can I like make my collarbone took out a little better La Hague. Do I need to know my downer upper like out this work, and I think that a lot of us special, like you and I like we live. You know for this online marketing, seven. We don't necessarily like. I literally have to schedule a shower into my day. Urges knocked up here, so I think it is so amazing and has been so fund a watch. You evolve of how you're showing up our mine, in spite of the way that you feel and just for the record? I think you look using sold. How are you utilizing? Facebook live in different ways,

is on the different platform, so inside of your groups and then on your own page. Okay. So let's talk about groups first, I have three facebook groups. Each of them are paid groups, meaning if you buy one of my programs, you get access into a private facebook group. So every single week I go live in each of the groups. So what happens? Is I tell them the date and time in it's always the same day in saving time unless I'm on vacation and we need to move something? My group's are pretty amazing in terms of It may be flexible, but for instance, I have a program called courses that convert and every Friday at nine, a M Pacific, I'm there for an hour and what we do is we collect questions in advance so that before my community manager, Lindsey will say: ok guys, tomorrow's our cue nay with Amy Puss, all your questions below and she puts all those questions in a Google doc for me in kind of cleans them

so that I am not trying to read comments inside of a facebook group in searching for their questions or whatever, so we get really organised around it and then, if they ask questions, live, she'll put them in the Google dock in real time with me, and so I'm just reading out this googled and looking at their comments, so we can engage while I'm doing it and for a full hour I am just boom boom boom question after question after question, and I do that. Upon video with hair and make up done. I just choose one day. By so because I like to show upon video with hair and make up done. I just choose one day a week that I know in the morning I'm gettin ready and I'm all about my students and I'm gonna be on video. So if I did this every single day of the week, it will never work is just Fridays, Well, I mean that's impressive in its of itself that you can get ready on a Friday. Let me I thought I remember do you so here's a good question so for people that do have

courses and they use Facebook as a support. Do you do this? every Friday indefinitely do have a cut off date is based around launches, or how are you kind of managing that, though, with my group They are ongoing. So there's no time that the group just goes away, so I just do it in depth. At, and I also create enough space to know. If I want to change something up that I can so. If I decide okay, I'm going to change it up and I'm just gonna: do it every other Friday or we're going to try something new. I feel like. I have the freedom to do so now looking back- you probably want some league language around any promise. You make a launch that might change over time. So maybe, if you say ok for a six months, I'm in a sharp live every week in video and

after that will come to re, evaluate and see what happens. So you can be honest with your audience around that, but for me, it just ongoing every single week until I want to change it up, and I find a better way that some things change and I want to add value by its awesome. I think that super smart, I think it works, but I will say I also love the idea of selling a programme. Oh I did this would be school, so I sold this programme for Marie after the and I said for six weeks. I am going to be in the group every single week, two times live on video, but just six weeks and after the six weeks were done, and so when they signed up through me for Marie's programme. They knew they had me on video, but after the six weeks I was done in that felt really good. I like to have an end date, if possible. I think that helps people get through the content is well sometimes when you have an end date of your like Q, unease, because I think that when you're sure going up live and like I've tried it in my

courses were so it's a five weak programme. So then, like the fur sweet I'll answer questions about week, one and I found when did that, I think that more people get through the content in the right time frame because they no. That will be entering specific questions to the content. But you know I'm always testing and trying it out, because I hate to make promises, I'm not going to deliver it. So I feel, like you know, being indefinitely showing up and like being like every Friday, I'm in a show up, I give you mad props. My friend of thank you so much don't say that does not start thinking. Why am I courageous I mean you aren't going crazy, but I love seeing you every right every time, a box about your on em, like hey, hey, then how are you using Facebook live when it comes to your business page, because this is something I really need to work on and you and I were talking- and I just feel like so many entrepreneurs have it on their rate

but they don't necessarily know how to show up and why it's important? Yes, okay! So when it comes to your facebook page, the reason why I think it so incredibly valuable as Facebook favours live video. So if your struggling to get more fans are to get the exposure you're looking for, if you were to show up consistently, let's say once a week on your feet but page live video. Facebook is going to push you out to more people than you normally would have access to. If you were just doing a static posts with just an image so just know that it is in your favour to be showing up on my video, but we all know it could be incredibly daunting. So what I like to do is I like to schedule like a for week period, just a kind of ease into this is what I tell my students so pick up or weeks in a row that you were going to show up live on video and before you

even do it. I want you to think about four different topics that you can talk about and, if possible, for different freebies that you can give away or maybe to freebies in you use them into the episodes to make it for total. But what I want Do is be really intentional. Intentional. I made up that word to you very kindly you would be really intentional about showing up on these facebook lives and what you're going to do now, I'm but a fan of bragging about like, while I'm just going to show up and have a conversation like no big deal, I don't mean to plan these people that are watching your video have very limited time and it might be the first time I ever see you ever show up and deliver your content, so you want to come across as prepared as possible. Some of my very favorite entrepreneurs are all big peppers, though prepare for these kind of things, and I think it makes a difference.

So anyway. All you need is a quick little outlying, that's what I mean by prepare and you have somewhere to send them at the end of your facebook live and then, let's say, you're gonna. Do it Thursdays at ten a m for the next four weeks? You show up at ten a m and you can have it,

play you tell people who you are and what you're about in the first few minutes and then you might start out with a question to get them talking and then you get into your content. Three ways to do x, Y see seven tips to whatever it might be, but its boom boom boom, your teacher content and then at the end, you might want to answer some questions. Get that engagement going and then you have a call to action. So what I see in terms of making mistakes with Facebook live, as you do not give them their marching orders at the end, and if you can get into the habit of saying, if you like this, and you want to dive into a deeper I've, gotta free chee chee that you can use next time you tackle X Y see so then you have the you are already and they can go to it. What so powerful about this is now you have a list builder for your facebook live, so you feel like ok, this is worth the effort causes not only going to get my message out there, but it's gonna build my list that Facebook lives live lives beyond the live. So now it's a recording on your facebook

age and if you wanna get really fancy, he could send an ad. You could use and add to get more people to watch it. So there's so much you can do beyond just that. Live pay a journey years, sorry to jump in, but I wanted to pay back with a dose of encouragement and a little extra somethin Somethin Victoria, you probably keep hearing top marketer, say It is all in the least, it's all in the list and you're wondering what Liz they are talking about. Surely it cannot be here to do less because that's a mile long they are, Talking about email is, and rightfully so, email marketing. Is the number one way I drive profits in my business and design celebrate that simple little fact I created a totally free guide five. The easy ways to grow. Your email is, and you my friend, You can get your hands on it at W, W w dot J K, email is dotcom again up over to J K e mail is dotcom, given

to guide and more resources devoted to growing that email list of yours. I think that is so awesome and I love the focus on list building is, I think, a lot of people believe that lie that Facebook is dead, revolve I heard that answer. One. I think its awesome to re engage with your audience, but to it it is so important that then you have a plan for what that audiences going. To do- and we all know that we don't own our Facebook audience but do on our list. So I love that now cure a few questions that come to mind. If you, order, your delivering it such a great question spoken like a true marketer. Physical, yes, and yes, when I failed to mention, is if you're going to do these things,

strategic in what you're delivering in the order, your delivering it such a great question spoken like a true market are inefficient. Oh yes, and yes, when I failed to mention, is if you're going to do these four weeks a facebook live one of the most optimal times to do. It is ripe before a promotion. If you ve got something to sell and you plan to sell it lets say in a month or so, then why not led up to it, and I did this for a promo. So what I did as I did for episodes that it it led up to a big promo. I was doing in each of the episodes. It was aligned with what I had planned to sell, not perfectly align that everything was in, matching match, like I'm, gonna teach this, but I'm in a cell this, in its all perfectly in but more so. The topics made sense and I also like to think about it in terms of if I'm going to sell this product. Where is my student right now like? What will warm them up

to the idea of potentially, you know entertaining the idea of buying a product like this. So what are the conversations I need to have before there ever even ready to say? Yes, I want to dive in and take that product. So that's how I kind of determine the contents who doesn't have to build on each other each week, but it does have to be aligned with, let's say whatever it is you plan to sell and here's one thing: that's really cool. I know it's a little bit more of it. A man strategy to run adds, but one thing that we did that work like

yeah busters was we did the four weeks of Facebook lives and one thing that a lot of people don't know is that all those video views can be a targeting audience for your ads. So if people are watching your videos, you can retarget those video views within add to something you might promote down the road and what we found through my last promotion was that the biggest bang for the back the most high performing target audience where my video views from the four weeks before promo because they were most NAACP. That is how it was so exciting. Yet you and I love like the annelida of everything in it, so we like geek outlook that dual they like evil is added to it. I'm like how to create.

Webinar slide by slide and music sufficiently them like this is so in tree. Oh god, I love it. We are one and the same so here's my next question have you found in optimal length when it comes to live. Video streaming is specifically on your business page. So here's the tough part facebook favours longer videos that something that came out just a few months ago, so it might change by then

why these lie. Videos. Of course they do. They want to keep people's attention as long as possible. So if you can make your videos twenty five thirty minutes that is going to help you get out into the new speedy, the more because the longer the video, the more though push it out there, but it's not just the length of the video the video has to have some engagement. So that's what you want people commenting in having that to a conversation, but I found that around twenty minutes is usually my sweet spot animal even go to thirty minutes. If I take a lot of questions and engage with my audience alive so that my fill long to some people, but it's interesting. If your topics good in your on point and really teaching something value, people are no stay so twenty minutes. The thirty minutes, for me at least, is tends to be my sweet spot. I think it's so obvious how much Facebook is promoting videos to, because now you can watch of Yo, while you scroll your news, feed like crazy, so annoying,

dynamite array. Unlike what unto activity things one already doing? Ok so, when you go live. Do you read the comments as are coming in or do you try to stay focused on your topic and then go but to all the comments that are coming in. I love this question because there really is an art and science behind doing a great facebook live, and what I have seen- and I have experienced in my own business- is that you cannot continue to read the comments and just do these. One off mentions of what someone says in the comment throughout your facebook live because it is so very boring and distracting for someone that showed up and they want to learn the content so what I ve experienced watching other people's facebook lies is they're, gonna teach something but their reading the comments, and I might not see all the comments there seeing their going by fast, but the person presenting a saint

they, like. Oh yeah John, I totally agree on internet at the moment, Mary in your like. What are you talking about right so like to be mindful and since that somebody has shown up to learn something. So what I do is I engage in the beginning, usually ask a question: to get the ball rolling engage in the beginning. I teach my content and at certain points, that SAM teaching five different tips, maybe after Tipp number two I'll go to the comments. Kinder read a few and answers specific questions and then come back. So I am not constantly looking at the comments, but with the reason I feel good about that is, I these. Have someone on my team in the comments during the Facebook live and if they can help they will, and that makes me feel good. Why don't you worry about anyone, everyone's taken care of, and I'm just gonna teach my content and then jumped back intentionally into the comments? That's perfect, I have to show a hack with you that I don't know. I don't know you had already be doing this, but so we

We are struggling to keep up with my comments coming in during lives and then also in I felt really odd, because I wasn't able to jump into my course every single day. To answer questions, but I wanted my students to be heard every single day, and so we created a facebook account for team Jenna Culture and then my team can log in under that account. So it's branded as my company and that way and they're, not like commenting under their own names, and so it's really cool, because now we have an account fourteen, JANET culture and in that way, no one. The team is logging in under me so that if I'm commenting back it's totally from me and then vacant jump into my group's any answer. Questions throughout the week is not going to climb loving, though just I don't know that hack, so you are creating, is Facebook page that guy's an odious like an actual account, so lay uprising a human. So it's like Jenna Richard Team and then it has like

pink logo with my like J K on it and then that any one of my team, can jump in and then they'll answer, questions in my course group and then sign their name ass to who answered it. Ok, I'm absolutely loving that and I'm just gonna have to say allies net Awesome gazette when you're doing Facebook lives than it still branded under, like Amy Porter Field, obviously it's, not you, but then people understand that it's not just a random person popping into answer a question. I love it because, yes, on himself whose Linsey they might do. I don't really know these. Youth are now again as people. In my view, what age might nor as much so right had loved the greatest we were trying to figure out like how do you bet whence it all and, unlike you know, I don't feel comfortable having my team login, ask me because I want it to be. Like authentically me when I'm answering, but then it was like, they don't know

who these certain people are or that they are on my team supporting and I'm paying them wages to support them. You know so it seemed like the perfect balance. I love it Ok. So my next question about live video is, have you toyed around with Instagram live at all, so few times a heroic Dunaway three times I was gonna say: have you done it because you definitely no way? we're about Instagram than I have I like it. However, before when you did it, I think they ve changed, They would have they changed recently. Where now I see those lives even after their alive. So now it's do in your story, so people can click on your story and watch your past live, which is just still for the twenty four. Where's or they can watch your actual story and I can't decide if I like it

it's nice because it gives more long, Javert easier broadcast. But at the same point it's hard to like create super purposeful content. Knowing that it's going to disappear in twenty four hours exactly. I think I would rather just stick with the fifteen seconds short little videos and then, when I'm gonna do something live. I feel that I can make bigger impact on Facebook? I agree. So do you show slides when you do do use any external programmes? Are you this happened on the original facebook lives. So I

is wire cast for all my facebook lives and wire cast at the time of this recording might be like around five hundred bucks. So it's not cheap. However, if you were going to make it a practice to show up and do Facebook live continuously, it is definitely worth the investment, because a few things one it's on your desktop and I love using a camera like a large attack. I get on Amazon logic Webcam on my desktop. Instead of anything with my phone, I dont like doing live video from my phone just bills to clunky, and quite honestly, sometimes I can't even see the Danes comments cause they're, so small so like to use my desktop. So why are cast allows me to be landscape which looks fantastic, but then, in addition to that, like you said Jenna, I can add slow

and I do so. I will prepare a few different, slides and at the right time. I just click a button and now they're looking at a slide verses, looking at me and although being on video in having what I call directly camera that the headshot in their it gets boring after. While so if you can spice things up with a few different images which would be slides throughout your presentation, it just keeps people's attention longer. So that's why I love wire cast. That's awesome. I use program called the IE can live, and it's only third, he dollars. I think, and you can share your screen, so you could have like screen and screen so like me and then slides and that kind of stuff. So if people are looking for a cheaper option, do at least start on IE can live is a really good resource and you can stream directly into your groups through. It is well, which is really nice. It just has a little bit of a leg it when the comments are coming in spoke sometimes

They say something really funny and then, like thing happens in a like, ok clearly that was a flop and, unlike twenties I can later like people are with me. So you just gotta prepare for that. Slightly the lame. I think it's funny so have you, found any secrets or any strategies that help encourage people. Share your lie. Videos have you ever tried anything like that? Oh that's, a good question. At one time I did and really what it comes down to this consensus since but it was me actually making thou request, and so I think we overlook this wine that at the end of a facebook live you give your call to action. You have people go, get your freebie, but you can and definitely weave in there that hey, if you like space and you

a share. It there's a button right below that you can share with your friends and family. So I encourage you to do so. So just the call out by itself made a significant difference in the amount of shares we guy, but also one thing. I do so now that I have these three Facebook groups, where I have a really captive audience there very loyal and I dont. Do my facebook lives. You know if I'm gonna teach content of anti my facebook page, but you can share that into your groups and when I do and then I can encourage my students than to share it beyond that that helps as well, because it's a really loyal group inside that group in their more likely to share. So that's one thing: a lot of people don't know record your facebook live on your page, but if you have groups go ahead and share it into the that super super smart. Ok, I have one final question about Greece and then I just want to talk life with you. Like rhino question, is written in question testing this out if you ve never done it, maybe we'll both tested out and see how it goes when you,

go into alive. Webinar launch week. Have you ever done? your webinar on Facebook, live okay, so Have not how ever my good friend rip more ready has- and I told them report back- tell me everything. So what we did is he A series of web in hours on a typical weapon, our platform like go to webinar and then he at the very last day did a webinar live on Facebook or maybe like the day before. The cart was closing to be exact and he said, look I and have tons of people watching it to the very end, however, he was able to track about three or four sales that came in from that Facebook live and we're talking about a two thousand dollar programme ratio is definitely was valuable to him. So I asked him: if he'd do would do it again, and he said yes, so I might

after try it have you done it yet. I haven't and I've thought about doing it in so I'm curious, because I think the timing would be very critical because you'd want to do it after your lives, do it after the replay has been sent out, and I think reckless smart in the timing does he proudly wanna hit rate before cart clothes? The thing that's hard is that you don't necessarily have a way to follow up with audience through email,

Also have you tried to any of the Facebook MESSENGER Botsey? I guess that's what I think he did you somehow tied it into a messenger bought so that when people did have questions or they posted, some kind of comment below would trigger the messenger bought and I have done messenger bought on Facebook live and absolutely love them. So that's one thing that you can do, but you hit on the head. I believe that it's not going to replace our traditional webinar stairs way too many distractions on Facebook in order for it to be a viable platform to get people to watch the end. Listen to what you're saying about the sales portion and go by I just when ever replace my traditional westerners with it, but timing wise. I do like the idea of before the cart closes a day or so before, but I think adding them

messenger by huge addition that I think, helps immensely because you're right, you want to find a way to follow up bright, exactly okay. So the last thing I want you to talk about is like your news studio in the recording space that you, because I think it's amazing and I'm like sitting in my office lake totally knowledge is suit. A little bit about that. Ok, here's the funny thing that actually said agenda before we came on to record, and I said so. Why is it me this girl that does not like video decide to spend a lot of money on a video studio and anything part of it personality is that I do it because I said in the very beginning, I see the immense value in this and I want to create a space where you more and more of it? So I decided that I was so frustrating. We try you get the lighting ray and set up the camera and put my computer on a bunch of books to pool at Evian did Jane keenness of what I've been through with videos. Ridiculous

so I decided to take a room in my house and create a video studio and it's legit. I am talking about tresses in lights, in cameras everywhere and a big screen. So I could see the monitor and I will say that his up my game in video, I'm not totally comforted. With it yet, but I am not giving up by any means, and I will eventually start a Facebook life show that I want to do so. This video store is going to be great, for that. That is awesome. Now is a race but Clive Show going to replace your pride she's gonna be in place of it. What is that honey you should ask from one podcast or to another: here's why it's not live yet no way would it replaced my podcast, that's my favorite thing that I do

Macedonia loved, enable European. I love your pipe guess. I'd probably cry right now and he told me he definitely I've not can replace it's. My favorite thing I do. However, I thought that I could include some kind of live video component that would send more traffic to my ipod cast So if I can figure that out it's a little touchy because you don't want to give all of your podcast content away. Why would anyone come listen, but I was thinking about need a way to jump on video and talk about. Maybe the latest podcast episode with some things may be that it didn't share or behind the scenes and then encourage my viewers to tango. Take the next step and listen to the pockets episode. I have not cracked the code yet, but I am determined I like that. I think podcasting is really interesting because first staff, I think that all of US pod gas, We should ban together because chances are people listen to one podcast, they're gonna, listen to multiple podcast, because

like ones like my mom, had never less knew a pedestrian alive, and I started mine and now oh she's, like sending me like episodes from like Oprah Super Soul, Bob I like it. I like mom and she's, like I'm, just loving this, and so I think first off that podcast there should totally united horses, but second- and I do think that if people have never encountered podcasting, it's a really hard to not just explain, but I also Itunes doesn't make it totally peoples a figure it out and amen. To that I mean even asking for a review you have to let you want people through five steps, find the button, though it is so confusing. Oh my gosh. So what is next for you? What do you excited about right now? What's pumping you up, so I am most excited about a brand new programme

it has not even been decided. The topic has not decided were in our survey phase right now, but here's what I'm excited about. Usually I pray record all of my online training programmes and then I launched them and that works I've done it like that for years and years, but I'm looking for easier way. For my students to get their programmes up and running, so what I M going to do some unease weapon hours to promote my brand new programme when we decide on what it's gonna be about and I'm going to deliver, it live over a series of weeks and then take that and it will be the pre recorded programme down the road. So, basically, I'm gonna be doing alive workshop at the beginning of the year and I'm very excited about it. That's amazing! So like people in person with you, oh known and alone,

you're crazy out, like you're doing like you, don't know that now I just mean evident live on the video guy, like that sounds like our nightmare. What are you doing? Ok, I do actually have a life of coming out this year. I feel very nervous about it because you're right, I, the whole git there in the real world. Oh my goodness, it's a lot from recent it funny it is so Interesting has, I think, a lot of times to people that do Facebook lives and have shows, like everyone assumes like there extroverted, and it is so, easier for media like sit down with a microphone in my computer screen. Then too, like show up to a group of like a hundred people and try to figure that out- and it's funny you I feel like yours, such an extra were alike like I, and I the charge when I'm alone so like. If I'm with people too might like. I just need to like hermit myself for a little band. I told you the other night I was like mine

a dream is renting a hotel room and just not leaving it for twenty four hours. I give room service and sleep and he's like seriously like that you famous ice epochs aimed to I love you so funny oh, my gosh, so where can everybody find? You will think you so much for asking so I met Amy Porter filled dot com and my pod cast is online marketing made easy Jenna. This has been so much find is built like I just called you up on the phone. Got a chat forever war. I think that's kind of what it was and I'm just thankful people get to listen in bed. I won they just seriously thank you, because you have taught me so much. There have been episodes of years that I have listened, do probably five times I am just so honour that we are friends and that you have just really poured your education into me, so you have to know that it does make a difference and guys you have to. I go Emmy stuff, her pod gas is just build,

but with wisdom. Thank you. So much thanks for listening to gold, digger dive into shone out for this episode and all past episodes at W W w dot gold digger park stuck on things for listening and you'll, see a next time you gold, digging dream teeth. Are you.