« Side Hustle School

#90 - Academic Advisor Creates Profitable Karaoke League

2017-03-31

A Washington, DC man uses his entrepreneurial skills and vocal chords to turn a profit and create entertainment and community.

Side Hustle School features a new story EVERY DAY of someone who started a hustle without quitting their job. You’ll learn how they got the idea, how they overcame challenges along the way, and what the results are. You need a hustle!

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This is an unofficial transcript meant for reference. Accuracy is not guaranteed.
Side or school listeners. Welcome back my name is press, go and guess what today episode. Ninety nine zero. We are, in fact ninety episode in beginning our countdown to episode, one hundred my camera promise for those first, one hundred days was to bring you a different, unique, interesting actionable story. Every single day When you start to see us off without putting their job, I told you you how they got the idea how they did it, what went well just they encountered money they made all that kind of stuff. I hope you agree. I have kept that campaign. Promise and I assure you that so much or is underway more about that as we go along, but for and unlike the question, do you have a favorite karaoke song? Mine is probably don't stop believing Our comes from a few years ago, when Bernay Brown was speaking at an event. I produce world domination summit and introduced her and she dragged me on the stage to saying don't,
Believing as I do out with her in front of about a thousand people only learn. This was happening at the Tec Rehearsal the night before the event. Some only actually I threw it and it was a lot of fun and since then I ve been a lot more confident a karaoke. It's fun fact for you, but today story is even better than that. It's all about an actor. Adviser, who creates a profitable karaoke league by using skills to create community an hour sorry about five years ago, Jesse Rach was working as regular. Ninety five job as an academic adviser. He spent his free time competing in a weekly tick, fondly as one does or at least as many young professionals in Washington Dc Do- and that's when you He had a Eureka moment after a game. One night he was having a few drinks at a karaoke bar in between sipping, in building out sweet, Caroline inspiration struck. Why not take the design
of a social competitively like kick Paul and apply to carry, he shared the thought with a friend and made a few notes that evening there was the next day when he woke up feeling more sober but still thought it was a good idea and is now job at a local community college Jesse that, even though his students challenged him, he hadn't felt like he was flexing his creative muscles. He wanted to they make something of his own, and this was idea. He thought was worth pursuing Jessica on creating a league and soon after district karaoke was born Its design was somewhat similar to a sport set up, as teams of up to eight people would register to compete against each other and one on one and group karaoke match ups and everyone in the bar, whether they were involved in the singing or not, could vote on the winners, using a web based up Jesse. Registration and after being featured and A blog was able to fill our forty eight available spots in just six days. He then officially kicked off the business the following month, using his thirtieth birthday, is motivation in addition,
his friends. Jesse's new customers came to his birthday party, which helped him build or early momentum. Since then, district karaoke has consistently filled almost all available spots which have grown to two hundred per season. League now runs three ten weeks seasons every year, including play often finals with each division made up of six teams. Just start up costs were fairly low, He used outside DJ that were paid by the bars, but he said If you wanted more control over the lake in order to grow it, he invested about one thousand dollars to licence the music purchased equipment and build a voting at the business has been profitable since the first. And the only made those investments what he knew it was working now, district area, brings about sixty five thousand dollars a year. Comes from individual registration fees, the host bars and sponsorships to get the word. Jesse relies on the performers themselves at a salespeople. It was through than a district iraqi. To expand to all. Additional seasons and one four nights per week. However, in the begin
even though he did save money. He definitely had to make up for it with his time that first year he poured thirty to forty hours each week into district karaoke. On top of this data remember he was young and motivated you he to build something of his own and now after bringing people and to manage daily operations. Helios at about ten, or to show each week to it. District karaoke is expanding its now in Baltimore Chicago New York City and allay it's meant have now saying more than ten thousand different songs with fifty most popular songs. Somewhat twelve hundred times in competitions, including we Caroline and on stop believing I see the side. Hustle has brought several benefits, he's been able to switch day jobs, a move that he could It's too. The new skills he gained through starting this project has been but to save money for vacations, and not only that he's been able to find true love. One night while hosting a district karaoke happy hour. Jesse says
look to his right and saw the most beautiful woman in the world. They talked danced and sang and tried his best to impress her something must have worked because it's been for years now they are still going strong and of course they even have a special carry up. You song as I said, it's a funny story. You're an episode number ninety and I really like how community has been cut. To Jesse success. Sure it was a idea and of course we had to work hard, but he sees potential informing communities around specific interests and then as a bonus making them profitable. Just this hypothesis, that people are always looking for others who share their interests as a way to find friends and professional networks, especially in a city Washington, but there are so many young people to very true. It's a tory city with lots of people coming and going, and if someone can creatively connect people and create a positive experience like a karaoke league, and it's only now the people will choose to pay for it So on a show. As you know, I try to show you different models of starting income generating projects. Sometimes we
your data intensive projects for people who are real. Into spreadsheets. While some people are good at being connectors and facilitating share experiences like what you heard about today. So if that's what you're into, if that's, what you're good at the amount of coordination required, would drive a lot of us totally crazy, but for other people it's perfect, so I always think about what's best, for you think about your skills, your interests how those things connected. What other people find valuable combine that with, idea? You should get at least one from Russia every day, in addition all, the others. You have yourself just by acquiring new skills, and, as you can buy, your idea with action, maybe you'll end up story of your own gonna see this As for today's episode, learn about district karaoke just come over to satisfy us, dot com, slash ninety nine zero,
tell about this, is how of school? Don't stop believing.
Transcript generated on 2020-08-07.