A passion for plant-based, organic products scrubs up an unexpected family business.
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This is an unofficial transcript meant for reference. Accuracy is not guaranteed.
This special series of cider school is brought you by our long time partnership station. The businesses in these features know that shipping orders out on time can be top. That's why they all you ship station,
wherever you sell, whether you're selling on your own website rainy, popular marketplace. Gestation brings all your orders into one simple interface. Then you can create shipping labels for all the top, Europe's you'll ship, more and less time, with the best rates available right now. Try ship station free for thirty days. Let's get a special bonus when you use the coat hustle had to ship station dot com click, the microphone at the top of the homepage and type in hustle shit
Station make shift happen to a friend's halo, snooze, hey community. What's up, this is Christy. Louisville today is Wednesday, which means it is time for a special feature. We are doing an eight part special series of short bonus episodes brought to you by our partnership station
Stories them bringing you are focused on side, hustles gone big. We recently sifted through more than fifty case studies to bring you ate of our favorite. All these episodes are completely new content, as never before
then shirt. Now, as I've been saying on every side, hustle needs to become a photon occupation, totally call if you just want to make some extra money a lot of our listeners fall into that category, but a lot of listeners,
I think it's pretty fun and inspiring to see how far some people are able to go so easily short stories include a quick tip or less in his well. This is the sixth one, it's all about a squeaky clean side hustle if it becomes a full time, family business. So, let's clean up and hop in the tub. This story begins quite a while back in it. Two thousand
and I too frequent never meant to start a business that you're her husband, Howard, was having a flare up of eczema. Something he been dealing with for years has a teacher with a thirty year.
Icon in biology and nursing. I don't do there must be a better alternative to the commonly available. Yet chemically based treatments determined. She went about researching plant based skin care solution
They would get the artificial and synthetic ingredients Howard. A wood worker created a soap mould and I D got two experimenting and her kitchen. Before long. She created her first, eight bars of goat milk and oatmeal soap sounds delicious clip. You don't eat you actually just clean your body with it
I think within two weeks, Howard's eczema had nearly disappeared and they knew she was onto something she began, bringing bars to sell it.
Small hometown farmers, market customers ray,
but the Serbs in return week after week from or sometimes bringing free,
in family in tow. She also start
cooperating the soap into her day, job using Microsoft, front page, which is quite a throwback by the well used to make websites on Microsoft front page like forever,
Anyone using Microsoft front page. He made a website to teachers, students about the chemistry and biology of what she was making. She posted article sharing plant
solutions for treating acne hairless answer roses soon,.
Word began to spread in the internet, chat rooms that were so popular in the early two, thousands that isn't it
lot people communicate it back then, and
began getting a lot of business to her side. She figured out how to set up a Paypal account and started
shipping orders out one by one. Before long and without meaning to I D had a thriving does
as the only orders port in she quickly realized she needed more help and more time, while she loved her teaching job, she realized she couldn't teach and run a full time business. It was
our decision, but she decided to go on with the business to see what might happen she and her
I'm SAM was living in Spain became him to help out focused mostly on online. Sales of
and they also partner with companies like Hall Foods sales doubled year after year for the first several years and soon a team
spend two additional family members, including SAM's girlfriend was now his wife, his sister brother in law and several close family friends.
Whilst I might not have been everyone's first passion, the family has continued the business because of the incredible response they receive from their community. They have a myriad of store
from people all over the world sharing how their products have made a difference in their quality of life. If those stories,
keep a team going. The family works hard to stay true to their values.
We spend money on marketing and advertising, and I really believe in offering excellent products at fair prices. They have creams bars and hair care products that
the easily sell for fifty dollars or more, but they continue to charge just ten to fifteen dollars. Each in fact about half their website is focused on content rather than sales. They make it home recipes tips, retreating, skin conditions and articles about the biology and chemist
behind what they do. Working alongside a dozen of your family and closest friends offers both rewards and challenges. Sam explains that one.
And sometimes be at each other's throats. They also know they couldn't go the business without the team. There excited
Think of new ways to ensure their products are as accessible as possible. Most of their revenues
comes from online sales and ship station has been essential at multiplying the speed at which they can get those orders out the door with the ability to
more efficiently. They recently started focusing more and wholesale they wanna get their products ought to small local businesses and shops all over the country. This family business continues to grow about twenty percent year after year.
In the family itself is eager to stay true to their mission to share plant based products with the world here
the lesson or tip from this episode, as mentioned more than
out of their website is devoted to helping their customers instead of just selling to them, and that is really interesting, because most economy
what are not like that at all, and just because it is a business, a nonprofit sought a hobby. They have. No,
one sign thousands of their Serbs that are able to do that, because their customers trust them because they have cultivated such devotion and loyalty are. This has been six of aid, special episodes featuring side us largely gone, dig up, you enjoy. This won't stay tuned for a new and each Wednesday, and if you ready to take your hustled to the next level, let ship station help you get there,
to get started today. It should station dot com and use the coat hustle to get thirty days free and a special bonus.
Transcript generated on 2020-04-28.